Winning Proposals for Veteran-Owned Businesses

I just submitted my very first proposal to the State of Florida—and I have to admit, I didn’t think I stood a chance.

This wasn’t some minor RFP. Florida is recompeting its Management Consulting Services Consolidated Schedule, and I chose to compete in Service Category 4: Executive Leadership Development and Customized Training—one of nine powerful categories, all dominated by big-name firms with deep pockets and armies of employees.

But here I am. A veteran, a founder, a team of one, pushing through multiple websites, platforms, registrations, certifications, documents, file formats, and yes—those relentless character count limits—just to be considered viable. To even get a seat at the table.

And I made it.

It was not easy. The process was time-consuming, mentally exhausting, and filled with moments of doubt. But it was also one of the best learning experiences I’ve had as a business owner.

And here’s what I want other small businesses—especially my fellow Veteran-Owned Small Businesses (VOSBs) and Service-Disabled Veteran-Owned Small Businesses (SDVOSBs)—to know:

If you don’t try, you can’t win.

The State of Florida spent over $82 million on management consulting services last year alone. That’s not just a number—it’s an opportunity. One that we, as small, capable, values-driven businesses, can pursue. If you have the right NAICS codes, the right mindset, and the willingness to navigate the process, there’s a real path forward.

Yes, the back-office requirements are real. But compared to the federal government, the state-level procurement process is far more accessible. You don’t need a team of ten compliance officers. You just need to be intentional, organized, and committed to understanding the rules of the game.

I don’t know if I’ll win this one. But I do know this:

  • I now understand how the process works.
  • I can replicate and refine my submission.
  • I’ve proven to myself—and maybe to others—that I belong at the table.
  • And I’m ready to bring in some of the most mission-driven leaders I know to serve with excellence.

To anyone else out there feeling like a one-person army going up against giants: keep going.

The journey matters. The learning is real. And your impact—when your moment comes—will be undeniable.

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About LOUJSWZ Inc.

Over 30 Years Experience in Leadership and Management across multiple businesses and markets. Expertise in Healthcare Administration, Sales, Solution Design, Pre-Sales Consulting, Proposal Writing, Capture Management, Funnel, Business Development, Federal Government and the Military MS, CPHIMS, FHIMSS. PMP, LSS GB

Posted on May 7, 2025, in Federal Contracting, Starting out and tagged , , , , , , , , , . Bookmark the permalink. Leave a comment.

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